Here’s what working in publicity taught me about successful self-promotion

Thursday, January 31, 2019

In my career, I’ve worked as a publicist, which means I’m accustomed to reaching out to people with cold pitches, telling them that I have something I think they’d find interesting. Sometimes, they do find whatever I’m pitching interesting and feature it on their website or talk show. Other times, I’m not so lucky. But when I put on my author hat, it suddenly feels weird to be reaching out…

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