My Author Brand is Bloopers

Monday, April 5, 2021

When I first signed with my agent, Rachel Brooks of Bookends, she made a comment about my “brand,” and how my Book 2 is right on brand. I was so surprised. I had a brand? That was news to me! But apparently, I do. For my adult books, my author brand was family drama, secrets and lies, and someone always dies. And that is certainly true for my debut novel,…

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Author Branding: One Author’s Journey of Failing at Instagram

Tuesday, March 23, 2021

  One of the things that new writers hear about all the time is the need to find a brand. As if authors are breakfast cereals that can be boiled down to zingy catchphrases like ‘delicious and nutritious’ or ‘heart-healthy.’ Not gonna lie, the idea of defining my author brand was the stuff of nightmares. But it was a nightmare I knew I’d have to face… someday. Well that someday came…

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