Author Branding: One Author’s Journey of Failing at Instagram

Tuesday, March 23, 2021

  One of the things that new writers hear about all the time is the need to find a brand. As if authors are breakfast cereals that can be boiled down to zingy catchphrases like ‘delicious and nutritious’ or ‘heart-healthy.’ Not gonna lie, the idea of defining my author brand was the stuff of nightmares. But it was a nightmare I knew I’d have to face… someday. Well that someday came…

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